Investors in Disney are getting upset that Pixar isn’t selling out more.
â€œThe worries keep coming despite Pixarâ€™s track record, because each film it delivers seems to be less commercial than the last,â€ Mr. Creutz said.
Robert A. Iger, Disneyâ€™s chief executive, responded, â€œWe seek to make great films first. If a great film gives birth to a franchise, we are the first company to leverage such success. A check-the-boxes approach to creativity is more likely to result in blandness and failure.â€
Good for Iger.Â I was worried when Disney acquired Pixar that we would be seeing a bunch of direct to DVD releases of inferior quality with Pixar’s name on it but while the investors are mad, the movies are still worth watching.