Without the expanded frame, fans often have no idea why many plays turn out the way they do, or if the TV analysts are giving them correct information. On a recent Sunday, San Francisco 49ers quarterback Alex Smith threw a deep pass to tight end Delanie Walker for a 26-yard touchdown. Daryl Johnston, the Fox color man working the game, said Smith’s throw was "placed perfectly" and that Tampa Bay Buccaneers safety Corey Lynch was "a little bit late getting there."
Greg Cosell, producer of the ESPN program "NFL Matchup," who is one of the few people with access to All-22 footage, said the 49ers had purposely overloaded the right side of the field so each receiver would only be covered by one defender. Lynch, the safety, wasn’t late getting there, Cosell says. He was doing his job and covering somebody else. Johnston could not be reached for comment.
Frank Hawkins, a former NFL executive during the 1990s who is now a Scalar Media Partners consultant, says he remembers the NFL considering releasing the All 22. The biggest objection, he said, came from the football people.
Charley Casserly, a former general manager who was a member of the NFL’s competition committee, says he voted against releasing All-22 footage because he worried that if fans had access, it would open players and teams up to a level of criticism far beyond the current hum of talk radio. Casserly believed fans would jump to conclusions after watching one or two games in the All 22, without knowing the full story.
"I was concerned about misinformation being spread about players and coaches and their ability to do their job," he said. "It becomes a distraction that you have to deal with." Now an analyst for CBS, Casserly takes an hour-and-a-half train once a week to NFL Films headquarters in Mt. Laurel, N.J. just to watch the All-22 film.
Lonnie Marts, a former linebacker for the Jacksonville Jaguars, says there are thousands of former NFL players who could easily pick apart play-calling and player performance if they had access to this film. "If you knew the game, you’d know that sometimes there’s a lot of bonehead plays and bonehead coaching going on out there," he says.
If I was the CFL, I would make the All-24 video available on CFL.ca. Not only would there be demand for it (I would pay for it), it would also show that the CFL isn’t afraid of it’s fans like the NFL apparently is.