Why not link?

Doc Searls asks why major news outlets don’t link to original sources?

The reasons I’ve usually heard for not linking, or for only linking to internal pages, is that the journal’s site “needs” to be “sticky,” to “drive traffic” past ads, and to maximize the time spent by readers on the site. (Nobody defends the tracking of readers.) Whatever the rationale, not-linking compromises an online journal’s editorial mission — especially if not-linking is policy and not just habit.

The first comment in the post is by Dave Winer who correctly points out that, “People come back to places that send them away.”

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