McDonald's has been accused of extreme insensitivity after releasing a new sandwich called the "McAfrika" in Norway, one of the world's richest countries, at a time when 12 million people are facing starvation in southern Africa. The launch of the new hamburger has infuriated the Norwegian equivalent of Christian Aid and the Norwegian Red Cross and generated a storm of bad publicity for the American fast-food giant.
Margaret Brusletto, a spokeswoman for the company, said she was sorry the name of the product had offended many. "That wasn't our intention," she told Aftenposten. "We acknowledge that we have chosen an unfortunate time to launch this new product." Faced with mounting protest about the new McAfrika, she initially said the company would "consider" a request to share proceeds from its sales with aid agencies but a meeting with the Norwegian Red Cross and others produced no such agreement.
(from Instapundit.com)

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